Using the internet to find a partner is nothing new. For years there have been platforms that, considering your age, tastes, and interests, promise to help you find the love of your life. Although it was becoming an increasingly common option, the Covid-19 health contingency, which forced people to stay home, accelerated this trend so much that today, 7 out of 10 Mexicans believe that it is possible to find love through dating apps.
When the pandemic prevented people from meeting in bars, restaurants, and parties, one of the consequences was that singles had more trouble meeting new people and, perhaps, establishing a relationship. However, as happened with other activities that we had to modify due to the confinement, digital platforms came to the rescue and the dream of finding love also led to new paths, in this case, online dating became the ideal option for many, assuredly the Bumble platform.
According to the app, the pandemic accelerated and showed that the stigmas of meeting and falling in love online are increasingly being broken. In fact, according to a survey carried out among its Mexican users, 72% affirmed that they do believe it possible to fall in love with someone with whom they have only had contact on a digital level.
Bumble highlights in his study that, although most people might believe that this trend is being sustained by the youngest who are used to doing most of their activities over the internet, the truth is that his study revealed something interesting: the idea of finding love on the internet is consistent from 18 to 44 years old.
Although the stigma of meeting new people online began to break in an effort to take care of health, not to expose oneself, following all the protocols against Covid-19, singles in Bumble are willing to tell family and friends that they are looking for love in a dating app, said the company.
And, according to the survey, nearly 50% of Mexicans believe that people who were against online dating now favor it since online dating became the only option to meet new people during confinement.
Since people could not meet to know each other better, Bumble also found that 30% of users surveyed, after making a match, chose to use the video chat to make an appointment or pre-dating. This helped them get to know the person behind the screen better before meeting in person, which gave them a better sense of security, as well as the opportunity to know if there was indeed chemistry between them.
"The pandemic has accelerated and changed many things and the acceptance of the search for love online is one of them, which we think is very positive, said Samantha García, director of marketing for Bumble for Latin America.
He also added that in Mexico, they are listening to people who use the platform with the intention of offering them tools that meet the expectations they have to flirt, have virtual appointments in a safe, fun way, that allows them to find what they are most interested in. looking for that right person and of course, love, he said.
It should be noted that Bumble is a dating app in which women have the power and it is they who take the first step if they are interested in meeting any of the men in the app. Only they can start a conversation and avoid users who are uncomfortable or not to their liking. On the other hand, this app is committed to eradicating abuse among users, so they follow up on all complaints and eliminate those who violate its rules.
Bumble is a free app available on the App Store and on Google Play. To use it, you must create a profile, upload photos, and start matching with people. Something that differentiates it from other options is that it is possible to choose between different types of relationships. Bumble Date to find a partner; Bumble BFF to make new friends; Bumble Bizz and for professional contacts.