top of page

A new feature of Twitter to categorize your saved Tweets


The Twitter platform is working on a new folder option under the Bookmarks tab, which enables users to save tweets in a group of specific categories or groups, as the platform calls them. This step is a useful plus for people who regularly save a bunch of Tweets.

The new process allows you to create folders by category under the Bookmarks tab, and you can then choose the folder or group in which you want to save the Tweet. This can provide an easy way to preserve the various tweets of interest, and it may also point to gradually developing e-commerce tools in the platform, as folders provide another way to keep track of the products that you may be interested in, which helps in enhancing the shopping behavior.

Twitter provided a basic update to its e-commerce tools in development, as Bruce Falck, Revenue Product Leader at Twitter, explained, we know that people come to Twitter to interact with brands and discuss their favorite products. Some companies are developing creative ways to enable sales through the Twitter platform, and this demand gives us confidence in the power of combining real-time conversation with an engaged audience, and you can imagine how easy it is to discover and buy a new skincare product or a trendy sneaker quickly from a brand that you follow with just a few clicks.

And groups can serve the main purpose here, like the Instagram Similar Groups option, or the saved Pins via Pinterest. This essentially converts the option into a default shopping list, while the ability to convert each saved tweet into a specific group can enhance this functionality further, along with the general benefit for the user of being able to save favorite tweets in different categories.

Accordingly, folders appear to be a simple and effective way to improve interaction with your saved Tweets.

It is noteworthy that the platform is developing a new subscription service called Twitter Blue, and it costs $ 2.99 per month and includes a feature to undo tweets, and Twitter is working on a tiered subscription model, which is believed to mean a premium experience less messy for subscribers with higher subscriptions.


9 views0 comments

Recent Posts

See All
bottom of page