Alphabet records big profits as revenue grows


Alphabet reported explosive growth in the first quarter of 2021, with revenues of $ 55.31 billion, or nearly $ 56.9 billion achieved in the fourth quarter of 2020, along with $ 17.9 billion in profits compared to the amount of $ 15.2 billion.


There is also a 34 percent increase in revenue year-on-year, Google Cloud revenue of $ 4.05 billion, and YouTube advertising revenue of $ 6.01 billion. Google's revenue increased 34 percent from the same period the previous year, and the company reported ad revenue of $ 44.68 billion in the first quarter. This number represents a significant increase from $ 33.76 billion in the same quarter last year, making it the fastest annual growth rate in at least four years.


YouTube ads reached $ 6.01 billion during the quarter, an increase of 49 percent from last year, and became the platform that benefited the most from the epidemic compared to other social media sites. The video platform saw usage increase from 73 percent of adults in the United States in 2019 to 81 percent in 2021.


Alphabet said Shorts videos are getting 6.5 billion views per day, up from 3.5 billion at the end of January. Google Cloud revenue grew 46 percent year on year to $ 4.05 billion, and Google Cloud includes data analytics platforms, infrastructure, and collaboration tools, such as documents, spreadsheets, and other services for enterprise customers. Alphabet also recorded a gain of $ 4.84 billion in the third quarter of some investments. The company's other betting segment, which includes Verily's health technology unit and Waymo, lost about $ 1.15 billion on revenue of $ 198 million.


It is difficult to know how the business of Google devices performs because Alphabet collects them in the category of Google services, which includes YouTube, search, ads, Chrome browser, and Android software revenue.

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