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Mercedes-Benz unveils new CLA Coupé and CLA Shooting Brake models with upgraded features


Mercedes-Benz CLA
Mercedes-Benz CLA

Mercedes-Benz has announced the release of its new CLA Coupé and CLA Shooting Brake models, which come with numerous innovations and upgraded standard equipment. The automaker aims to strengthen the position of the compact models as trendsetters in their segment.


Exterior design


The new models feature a redesigned front apron, a revised radiator grille with a star pattern, and a new rear diffuser that sharpen the sporty character of the cars. Additionally, the models come with modernized graphics in the LED High-Performance headlamps, which are standard for the first time, and the LED rear lights. The new paint colors hyper blue (exclusive to the CLA models) and spectral blue, as well as three additional wheel-rim designs in sizes up to 19 inches, extend the choice for individualization. As standard, the new CLA Coupé and CLA Shooting Brake models are fitted with 17-inch five-spoke alloy wheels in vanadium silver or a five-double-spoke design in high-gloss black with a high-sheen finish.


Interior design


The highlight of the interior is the free-standing double screen, which now includes a 7-inch and a 10.25-inch display as standard. Two 10.25-inch displays with a wide-screen look are also available as an option. They offer a holistic high-tech experience and create exceptionally open spatial architecture. The steering wheel of the current generation is upholstered in leather Nappa as standard. Alternatively, the multifunction sports steering wheel is available in ARTICO man-made leather for the first time. The new trim elements in a dark carbon look, open-pore brown lime wood, or brown MICROCUT microfibre (AMG Line only) further enhance the interior. A heated steering wheel rim is also available in the AMG Line for the first time.


The comfort seats are also part of the new high-quality standard in the CLA Coupé and CLA Shooting Brake. They are fitted as standard with a combination of ARTICO man-made leather and three-dimensional embossed fabric in black. They are also optionally available in trendy sage grey. The Progressive equipment line offers three interior colors: black, macchiato beige, and sage grey. In the AMG Line, the standard seat upholstery in ARTICO man-made leather/microfibre MICROCUT is now also available in bahia brown. A total of five upholstery colors are available in the AMG Line: black, bahia brown, sage grey, titanium grey pearl/black, and, for the first time, red pepper/black.


Sustainability


The fabric cover of the comfort seat consists of 100% recycled materials. In the ARTICO/MICROCUT seat cover, this proportion is 65% in the seat mirror and 85% in the bottom fabric. The use of recycled materials is an important measure on the way to CO2 neutrality. Mercedes-Benz aims to at least halve the CO2 emissions per passenger car in the new vehicle fleet over the entire life cycle compared to 2020. From 2039 onwards, the passenger car and van fleet aim to be CO2-neutral with offsets across the entire automotive value chain.


Equipment and offer logic


Mercedes-Benz has significantly upgraded the standard equipment and tailored the offer logic even more precisely to specific customer wishes. For example, the basic equipment of the two new CLA models already includes Highbeam Assist, a reversing camera, and the USB package, in addition to the leather steering wheel and LED front headlamps. Vehicles equipped with the Progressive trim line also come with the Parking Package and Mirror Package, as well as the EASY-PACK tailgate for the CLA Shooting Brake. Other functional equipment is bundled into packages based on real customer behavior. In terms of design scopes such as colors, upholstery, trims, and wheels, customers can configure vehicles as individually as possible.



Technology


The CLA Coupé and CLA Shooting Brake feature the latest generation of Mercedes-Benz User Experience (MBUX) with newly designed display styles and intuitive operation. The system can be controlled via the touchscreen, the touchpad on the center console, the steering wheel buttons, or the voice control system "Hey Mercedes". It also includes a range of advanced driver assistance systems that can help improve safety on the road.


The models also come with the Burmester® sound system with Dolby Atmos, which delivers a surround sound experience with a high level of clarity and depth. The system features a total of 13 high-performance speakers, including a center speaker and a subwoofer, as well as a 9-channel DSP amplifier with a total output of 590 watts.

Mercedes-AMG has announced updates for its CLA and CLA Shooting Brake models, which aim to make the cars even more desirable. The new exterior design is particularly striking on the CLA 35 4MATIC Coupé and CLA 35 4MATIC Shooting Brake, both of which have been given an AMG-specific radiator grille with vertical slats, a reshaped front apron, and a round badge with the AMG emblem that reinforces the brand affiliation. The revised design of the inside of the headlights with LED or MULTIBEAM LED technology and the LED taillights also characterizes the two top models CLA 45 S 4MATIC+ Coupé and CLA 45 S 4MATIC+ Shooting Brake.


The models also come with three new light-alloy wheels for the 35 models: standard 10-spoke, 18-inch wheels in black with high-gloss turned surfaces and optional 19-inch wheels with a five-twin-spoke design in matte black with high-gloss turned surfaces or in matte black with a high-gloss turned rim flange. New wheels for the two 45 S versions include standard 19-inch wheels with a five-twin-spoke design in matte black with high-gloss turned surfaces or optional 19-inch wheels in a five-twin-spoke design in matte black with a high-gloss turned rim flange.

In the interior, buyers will discover new upholstery covers for the standard sports seats or the optional AMG Performance seats. The combination of ARTICO man-made leather with MICROCUT microfibre can also be ordered in bahia brown. Sage grey/black is the new color for ARTICO man-made leather. And red pepper/black is available for the first time for the leather seat covers. For the trim elements, open-pore lime wood in brown completes the optional selection.


The Mercedes-AMG CLA models also come with the new AMG Performance steering wheel with a double-spoke design and seamlessly integrated buttons as standard. The AMG steering wheel buttons have brilliant displays and intuitive operating logic, allowing for important driving functions and all drive programs to be controlled without taking your hands off the steering wheel.


The 35 models are equipped with a 48-volt electrical system and a belt-driven starter generator. The second-generation starter-generator acts as a mild hybrid, providing a temporary power boost of 10 kW (14 hp) as well as functions such as coasting and recuperation for greater efficiency. The 48-volt technology also increases comfort, as the transitions of the start-stop and coasting functions are almost imperceptible.


A special limited edition is available for the CLA 45 S 4MATIC+ Coupé and Shooting Brake: the AMG Street Style Edition. It features an AMG Aerodynamics package, AMG forged wheels in matte black, black chrome tailpipe trim, and an exclusive "AMG Street Style Edition" badge on the center console.


In conclusion, the updates for the Mercedes-AMG CLA and CLA Shooting Brake models offer a striking exterior design, new technology features, and improved performance. The new alloy wheels, fresh colors for the seat covers, and AMG Street Style Edition further enhance the car's appeal. . The automaker has also focused on sustainability by using recycled materials in the seat covers and aiming for CO2 neutrality in the future. The models also benefit from the latest MBUX generation, with more performance and the AMG-specific screen design making the brand experience tangible.


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