What is a business page on Facebook, and what are the steps to create it?


You can create a Facebook Business Page for your business that can be customized with photos, opening hours, Page roles, and upcoming events. Facebook Business Pages help you reach new audiences, gain popularity, and grow your brand. It is also easy to create a business page on Facebook, with a few simple steps that we provide for you.

How to create a business page on Facebook?

  • Go to the Facebook website, and log in to your account.

  • From the home page, click Pages in the sidebar menu on the left.

  • Click the Create New Page button in the menu on the left.

  • On the left side of the next screen, enter the page name, select a category, and type a description, the right side of the page will show you a preview of your page while adding information to it.

  • Scroll down and tap Create Page.

  • After that, you can add photos, click on Add Profile Picture or Add Cover Photo to upload photos from your device, and click on Save at the bottom.

  • A pop-up may appear asking if you want to link your page to WhatsApp, if you want to, enter your phone number and tap send code, if you don't want to, tap the "X" icon in the upper-right corner of the pop-up.

  • Your new Facebook page is now created, and you can continue to customize it to your liking.

Also, before writing your first post for your Page, be sure to update your Page with additional information for your business. Here are some tips for that:

  • Make a call to action: Add a call-to-action to your business page by clicking the add button at the top right of your page, and choose an action from the available options. You can have visitors book appointments, contact you via Facebook Messenger, and download your app.

  • Choose a username for the page: Choose a username for the page by clicking Create @username below the cover photo and page name, and that username will become the web address of your business page.

  • Enter upcoming events: To add upcoming public events, tap the Events tab at the top of your page and select Create a new event at the top right of the Upcoming Events section.

  • Update the About section: To get to the About section, tap the More tab at the top of your Page, under your Page's name, in the More drop-down list, select About. Here you can add location, opening hours, price range, contact information, and more.

  • Add page roles: In the sidebar menu on the left, tap Settings, then tap Page Roles to assign roles to other co-workers or Brand Managers. In the Assign, a new page role section, enter a name or email address in the text box, and in the drop-down list on the right, select a role: Moderator, Editor, Moderator, Advertiser, or Analyst, click Add when done.

  • Explore publishing tools: Facebook has built-in scheduling tools that let you plan and publish your posts on a schedule of your choosing. These tools help you automate the posting process for updates, and you can save draft versions of your posts here as well.

  • Turn a personal profile into a business page: If you use a Facebook profile for your business, you can convert it to a business page using Facebook's conversion wizard. While the process is called conversion, it actually copies your profile to a Page, your personal profile will remain the same and a new page will be created based on that profile, and you can refresh the newly created page as you would with a page created from scratch.

  • Select Page Visibility: If you prefer to work on your Page privately before making it public, you can update its visibility from the Page settings menu, tap Settings at the bottom of the sidebar menu on the left, and on the General tab, tap Page Visibility to unpublish your Page, this will prevent the Page from Make it available until you're ready to publish it again.

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