Instagram Rolls Out Professional Dashboard for Creators, Small Businesses

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Instagram on Monday, rollout of Professional Dashboard, a single destination where creators and small businesses can track the performance of their accounts, access professional tools and browse educational information.

Professional Dashboard is available to all business and creator accounts, and its three key features are:

Track Your Performance: Discover insights and trends based on accounts’ performance.

Grow Your Business: Easily access tools to run accounts more efficiently, discover new tools to help build business and check monetization status and eligibility.

Stay Informed: Learn how to make the most of Instagram through curated educational resources including tips, tricks, guidance and inspiration.

Professional Dashboard for Creators Instagram

Instagram said that since it debuted its Professional Resources hub last November providing one central hub for access to features including badges, branded content tools, Instagram Checkout and Instagram Shop more than 82 million accounts have visited the hub and 37 million have tapped on at least one item.

Instagram said on Monday, while some of these resources already exist across Instagram, we hope that by bringing them together into one central place, we can make it easier for professionals to discover and access the tools best-suited for them. We will add to the Professional Dashboard over time as we continue to build out a suite of tools that help creators and businesses grow and succeed on Instagram.