One by third of social media users in Russia spend more than three hours a day on them

The All-Russian Center for the Study of Public Opinion (VTsIOM) conducted a study among Russians on the popularity of information sources and the use of the Internet. As the survey has shown, most often Russians find out the news about the economy and socio-political life of the country and their region through central television (47%), social networks and blogs (42%), conversations with people (40%), news, analytical and official sites (36%), regional and local television (31%).


At the same time, the main sources of news about events in the Russian Federation are television (42%, 11-19% among young people), social networks and blogs (21%, 35-45% among young people), news, analytical and official sites (20%), conversations with people (5%) and instant messengers (4%).


The most popular social networks and messengers in Russia are:

  • WhatsApp (83%).

  • YouTube (75%).

  • VKontakte (61%).

  • Instagram (53%).

  • Telegram (42%).

For the largest daily audience, the top 5 is the same: WhatsApp - 63%, YouTube - 39%, Instagram - 33%, VKontakte - 30% and Telegram - 22%.


Among the Russian audience of social networks and instant messengers, almost every third (29%) spends more than three hours a day on them (72% among 18-24-year-olds), 16% - from two to three hours, 25% - 1-2 hours per day, 19% - half an hour, 9% - less than half an hour.


The greatest interest of the audience of social networks and messengers is caused by news about events in the country and the world (49%), politics (42%), education and self-development (39%), humor (37%), as well as food and recipes (36%).

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